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            <title>Boomer Market Advisor</title>
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        <item>
            <title>The 2009 forward thinking five</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=b8f9d912c309cf05717636cbf524399c</link>
            <description>Where do we go from here? Industry leaders make market predictions</description>
            <author>John Sullivan</author>
            <pubDate>Mon, 01 Dec 2008 10:30:00 +0100</pubDate>
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            <title>Low-budget marketing</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=fe842d8fc2595ad94d930433454b58d3</link>
            <description>In a tight economy you may not have the extra dollars to spend on marketing.</description>
            <author>Danielle Andrus</author>
            <pubDate>Thu, 20 Nov 2008 10:30:00 +0100</pubDate>
        </item>
        <item>
            <title>2008 Broker/Dealer Excellence Awards</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=c7a3c340e8bb09c2e4689f0ebb87ec6c</link>
            <description>Which broker/dealers are getting it right? We asked readers about technology, wealth management offerings, practice management help and -- of course -- payout to gauge which broker/dealers go above and beyond in servicing their reps. We're proud to announce this year's Broker/Dealer Excellence Award winners -- Raymond James, Brecek and Young, Summit Brokerage Services and Ensemble Financial Services.</description>
            <author>John Sullivan</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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            <title>Readers' Choice Awards - Question No. 5</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=f5c3ee91fd4dbeadae4ec3b877b33b4c</link>
            <description>Editor's Note: We messed up. Slight mistake in last month's announcement of the 2008 Readers' Choice Awards. We certainly want to make sure PowerShares gets its due.</description>
            <author>Boomer Market Advisor</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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            <title>Feeling overwhelmed? Get back to basics</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=ff37b1b4c2f1cf73994b1493d55f4402</link>
            <description>The benefits of contact management systems are obvious, but why aren't more advisors using them? Given the turbulent market, and with so many clients looking for financial leadership, the use of a contact management system can help you calm nervous clients.</description>
            <author>Marc Butler</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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        <item>
            <title>Financial services M&amp;A -- Sifting through the rubble</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=2578c0843a5d2294536e2b355e5cfdb4</link>
            <description>The good news is that M&amp;A activity is back with a vengeance.</description>
            <author>Boomer Market Advisor</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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        <item>
            <title>Riding out the storm</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=2022369f4aeb6bfe754e7a70d042f95e</link>
            <description>The economic crisis is only going to get worse. Advisors are not only concerned with their clients' portfolios but the financial stability of their own broker/dealers. What happens to advisors when a firm takes a nose dive? And is now a good time to make a switch?</description>
            <author>Jenny Ivy</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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        <item>
            <title>The broker/dealer industry - Off to slay the dragon</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=66ff0b5de7b2e50a60674d83241ea27e</link>
            <description>All we can say is good luck and God speed. With the beltway blame game in full swing, the Financial Services Institute is headed to Washington to engage Congressional and regulatory leaders on the financial crisis.</description>
            <author>Boomer Market Advisor</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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        <item>
            <title>10 tips to steer clear of trouble</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=2efc603f1930df1588b64fa843c24bf9</link>
            <description>In light of recent market events (to put it mildly), it's important to step back and consider simple guidelines for walking a compliant path. Here are 10 ways to help prevent risk in your practice.</description>
            <author>Jim Heeney</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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        <item>
            <title>10 Questions for: Bill Losey CNBC retirement expert</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=52530e4683edfde3d1d135372425bdf5</link>
            <description>How are boomer clients reacting to the market meltdown? How do you ensure they hear you through the noise? Advisor, author and TV personality Bill Losey makes sense of it all and provides some practical tips for calming nervous clients.</description>
            <author>Boomer Market Advisor</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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        <item>
            <title>The boomer benefits of true financial planning</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=fc23dc4ed30105161c227e1a2d4a2973</link>
            <description>Put five skilled, seasoned financial advisors around a table, ask them to speak their minds on a range of hot-button subjects related to financial planning, and the discussion is bound to be lively -- and informative.</description>
            <author>Boomer Market Advisor</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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            <title>Dumb and dumber</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=073ab217915e18a40fd4f4cd1833fb50</link>
            <description>Unbelievable. Given current events, a top executive leaving Citigroup is the clearest example of a dog-bites-man story and normally doesn't warrant further comment. Unless it's Sallie Krawcheck.</description>
            <author>John Sullivan</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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            <title>Set realistic expectations</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=d78b900c71dfa0562d197f1323b7c7cf</link>
            <description>Every new client arrives with preconceived notions. Managing expectations can be more challenging than managing the money. It is never too early to start establishing ground rules.</description>
            <author>Vanessa Drucker</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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            <title>High-net-worth boomers ditch the advice</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=77f14ec3cbe0ea147cdefa1c502b3610</link>
            <description>Sure, it's easy to like your financial advisor when your portfolio's doing well, but high-net-worth boomers are just not seeing the cost/benefit value within their advisor/client relationship.</description>
            <author>Boomer Market Advisor</author>
            <pubDate>Sat, 01 Nov 2008 10:30:00 +0100</pubDate>
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            <title>What do million-dollar producers have in common?</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=987a20db25bfd91ba09776a92e69485f</link>
            <description>In their book &quot;Tested in the Trenches,&quot; authors Ron Carlson and Steve Sanduski  say there are 10 things typical million-dollar producers understand should have top priority in their practices:</description>
            <author>Danielle Andrus</author>
            <pubDate>Thu, 30 Oct 2008 10:30:00 +0100</pubDate>
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        <item>
            <title>Why are you ignoring exit planning?</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=0fb93b35235c28a1d99430ec37f53777</link>
            <description>From Exiting Your Business, Protecting Your Wealth by John Leonetti:</description>
            <author>John Sullivan</author>
            <pubDate>Thu, 23 Oct 2008 10:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Five tips to fight distraction</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=54b5d0ba9a863b9d1c1024de2cecad63</link>
            <description>It's easy to get distracted in today's market.</description>
            <author>Danielle Andrus</author>
            <pubDate>Thu, 16 Oct 2008 10:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Strategies for families with special needs</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=7c680bd832720d81bf0fc34ee0ee8b51</link>
            <description>Advisors must be prepared to handle anything, from quelling fears about unstable markets to helping integrate financial strategies with emotional ones.</description>
            <author>Danielle Andrus</author>
            <pubDate>Thu, 09 Oct 2008 10:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Prospecting: Five tips for phone-phobes</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=28a136fd1678ba3860cb3f76c33a1e32</link>
            <description>When your phone is the only way you have to reach new clients, it's important to pay attention to how you use it.</description>
            <author>Danielle Andrus</author>
            <pubDate>Thu, 02 Oct 2008 10:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Younger workers ready to fill boomer shoes?</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=a6c4c0084fdc58094e8179842d34ea91</link>
            <description>Recent hype about boomers' mass exodus from the workforce seems to gravitate toward one notion: boomers are wise; newer generations have much to learn.</description>
            <author>Boomer Market Advisor</author>
            <pubDate>Wed, 01 Oct 2008 10:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Capture sophisticated boomer business owners</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=d51389e1ea5d6361685b56ed84239447</link>
            <description>Boomer business owners face a variety of financial planning concerns not experienced by other private investors. Identifying the most appropriate business structure is the first issue to review, as it establishes the foundation for much of the benefits and tax planning they implement. An inappropriate business structure may expose the entrepreneur's personal assets to the claims of creditors or limit the number of qualified and non-qualified retirement strategies available.</description>
            <author>Rick Jaye</author>
            <pubDate>Wed, 01 Oct 2008 10:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Reaching out to the media</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=6b11f0f821c1678b43221d4455f96da6</link>
            <description>Establishing a profile in the media can be an important business development tool -- it builds credibility with boomer clients and is an effective way to differentiate you from the competition. But reporters can be elusive and securing coverage without an understanding of the basics of media relations isn't always guaranteed. Andrew Silver, director of public relations for Jackson National Life Insurance Company, offers the following 10 tips to improve your chances of getting positive media coverage.</description>
            <author>Boomer Market Advisor</author>
            <pubDate>Wed, 01 Oct 2008 10:30:00 +0100</pubDate>
        </item>
        <item>
            <title>2008 Forward Thinking 5 Update</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=95c6520315998ea150fc6186d552fcb4</link>
            <description>In the run-up to the 2009 Forward Thinking 5, which will appear in the upcoming December issue, we took a look back at last year's predictions.</description>
            <author>Boomer Market Advisor</author>
            <pubDate>Wed, 01 Oct 2008 10:30:00 +0100</pubDate>
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        <item>
            <title>Leading the tech revolution</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=fc1a5174bf93bb93b4422d403600f414</link>
            <description>Tech-savvy advisors. Boomers want them. Are you one? If not, here's how to catch up.</description>
            <author>Vanessa Drucker</author>
            <pubDate>Wed, 01 Oct 2008 10:30:00 +0100</pubDate>
        </item>
        <item>
            <title>Should your entire staff be licensed?</title>
            <link>http://www.boomermarketadvisor.com/r/bmaMag/d/contentFocus/?adcID=401f2dbd86dde5a58eb6cb258095ffe0</link>
            <description>Your support staff can have a significant impact on your office efficiency. Whether they are licensed or unlicensed will determine the level of service they can provide to clients and the support they can offer.</description>
            <author>Boomer Market Advisor</author>
            <pubDate>Wed, 01 Oct 2008 10:30:00 +0100</pubDate>
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